Wings unveil new Hockeytown logo, other initiatives
5 years ago
What seemed to be lost forever, is back and better than ever! On Wednesday morning, the Red Wings unveiled their new plan for off-ice promotions and other initiatives, as well as a fresh new Hockeytown logo.
It’s so beautiful.
Inspired by the font on the jerseys, the new-look logo is sure to help modernize the Red Wings look for the future.
From detroitredwings.com:
“What defines Hockeytown is the shared sense of undying passion our fans have for our game, our team, and our city,” said Chris Granger, Group President, Sports & Entertainment, Ilitch Holdings, Inc. “We’re excited to introduce several new programs for the upcoming season that will amplify the game-day experience at Little Caesars Arena and appeal to the Hockeytown community.”
The Red Wings also announced some fresh new ideas to further engage their fans:
- Little Caesars Arena Hockeytown Open Houses in which fans will have the opportunity to skate on the same ice as the Red Wings players
- On sale beginning Monday, September 17:
- At least 100 tickets to every Red Wings home game will be available for just $20
- New reduced-price Hockeytown Value Packs starting at $69 that include a pair of tickets and $20 concessions credit
- Discounted concessions and merchandise pricing at home games
- Special pre-game entertainment in the street-level Via concourse at select home games
- Fans that download The District Detroit App will have a chance to win exclusive behind-the-scenes tours of Little Caesars Arena
- Contests for Hockeytown fans living in other NHL cities with chances to win tickets to Red Wings road games
- Viewers of Red Wings telecasts on Fox Sports Detroit and listeners on 97.1 The Ticket will have chances to win special Hockeytown prizes during Red Wings games
Certainly, there is a lot to be excited about the upcoming Wings season.
Discounted ticket deals, contests to win tickets and tours, less expensive in-arena food, and a fresh new logo to top it all off.
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